How AI Can Help You Target Better Leads

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How AI Can Help You Target Better Leads

Ryan Redding • Mar 12, 2024

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How AI Can Help You Target Better Leads With Masami Middleton and Jason Tatum

Masami Middleton and Jason Tatum work with CallRail, an intelligence platform designed to help businesses track the effectiveness of marketing strategies on lead conversions. Masami is an experienced marketing executive and strategy consultant who has helped market companies ranging from $10 million to $7 billion in revenue. She is passionate about helping B2B organizations build high-performing marketing teams and increase revenue.

Jason is the VP of Product at CallRail. He specializes in introducing new products to the market and enabling cross-functional teams to deliver value to their customers. Jason’s professional experience includes nonprofits, publicly traded, and private startup tech companies. Currently, he’s leading a team working on innovative solutions for the next generation of business owners.

In this episode, Ryan, Masami, and Jason discuss how emerging AI technologies can immediately elevate the value of customer transactions and generate increased company revenue.

Sponsor for this episode...

As an HVAC or plumbing pro, there's nothing more deflating than sitting around waiting for the phone to ring. You know you need great marketing to change that, but the problem is you're not a marketing expert — you're an HVAC or plumbing pro.

At Levergy, we formulate marketing plans for HVAC and plumbing contractors so they can produce quality leads and generate higher profits.

We are a home services, HVAC, and plumber marketing company. We create a plan so our clients can dominate the internet, get more calls, and maximize profits. Our proven process helps clients produce as much as 8x the revenue they previously had.

What’s our process?

Step 1: We evaluate your current marketing strategy and how we can improve upon it.

Step 2: You get a free digital assessment.

Step 3: We implement your customized strategy, including services such as website design, SEO, social media, ads, reporting, etc.

Your marketing should be making you money. Check out our FREE resources and schedule a call with Levergy or contact our CEO, Ryan, directly at ryan@levergy.io.

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